NAPOLACT website facelift proposal
I was hired by an Advertising Agency to help them create a new look for their client.
NAPOLACT is one of the biggest brands in Romania when it comes to dairy products and they had a very old site and also a loyalty platform and a content platform that was separated from the main website.
The idea was to bring them all together in a unitary design and flow for users to have all 3 entities in the same place and this would bring the opportunity to better manage the loyalty program based on actions on the website.
Because this is just a proposal that did not get to be implemented I can not share the details and research done behind the visual design.
This is the main look for the hompage - desktop & mobile
Also a glimpse of the product page
...and the content section
